Rossitsa Rousseva
Facilitator · Participatory Process Designer · Systems Change Practitioner
Sofia, Bulgaria · Available online and in-person across Europe · [email protected]
I design and hold processes that help groups navigate complexity together - asking the right questions, connecting perspectives across difference, and moving from conversation to coordinated action.
By the Numbers
10+ years of facilitation practice
25
Participants
WWF Innovation & Fundraising Lab
5
Countries
WWF-CEE Regional Strategy
4
Continents
Art of Hosting Karlskrona
6
Country Offices
WWF Regional Strategy Process
Multi-Country Strategy & Innovation
Designing and facilitating complex participatory processes across international networks — from 9-month innovation programmes to multi-country strategy work.
WWF Innovation & Fundraising Lab · 2022
9-month participatory innovation programme for WWF Central & Eastern Europe. 25 participants, 5 national CEOs, 5 countries. Co-designed and facilitated from concept through pitch presentations to leadership.
Methods: Design Thinking · Art of Hosting · Participatory Leadership
WWF Regional Strategy Process · 2021
Participatory design and facilitation across 6 country offices and cross-functional teams, resulting in the WWF-CEE Regional Strategic Plan 2023–25.
Methods: Participatory strategy · Cross-cultural facilitation · Narrative synthesis
WWF Myanmar Design Thinking · 2021–2024
Full Design Thinking process for WWF Myanmar, co-designed with colleagues from Africa and India — a three-continent team — delivered entirely online with 10–15 participants.
Methods: Design Thinking · Online facilitation · Cross-cultural co-design
Global Network Facilitation
Hosting and facilitating at the global scale — from international Art of Hosting gatherings to WWF network summits and blended learning programmes.
Art of Hosting International Gathering · Karlskrona · 2025
Co-organiser and practitioner host for an international Art of Hosting training gathering. Co-led full participant experience design; facilitated practice and reflection spaces throughout. 49 participants from 4 continents, 14-person organising team.
Methods: Art of Hosting · World Café · Open Space · Circle Practice · Appreciative Inquiry
WWF Global Education Summit · Day Host · 2020
Co-organised and hosted a full day of the WWF Global Education Summit — facilitating sessions for an international network of education practitioners across the global WWF network.
Methods: Summit facilitation · Network hosting · Participatory Leadership
WWF Innovation Learning Journey · 2021–2024
Trained and certified facilitator for a multi-week blended learning programme for international cohorts across the WWF network. Facilitated 1–2 cohorts combining live sessions with self-directed learning materials.
Methods: Blended learning · Cohort facilitation · Innovation methods
Youth, Learning & Community Programmes
Working with young people, sustainability professionals, and civil society communities — from non-formal environmental education to ongoing leadership practice programmes.
WWF Bulgaria Youth Engagement Programme · 2020–2024
Co-created WWF Bulgaria's youth engagement programme, developing non-formal learning materials for young environmental advocates. Facilitated multiple workshops and capacity-building sessions over four years across 5 CEE countries.
Methods: Non-formal education · Youth facilitation · Programme design · Advocacy contexts
Inner Leadership Gym · Systems Change Collective · 2025–present
Co-founded and lead facilitator of a recurring online practice space for sustainability professionals navigating complexity. Builds inner capacity and collective intelligence in distributed international groups. Pay-what-you-can model.
Methods: Systems change · Art of Hosting · Leadership development · Collective intelligence
MSLS Sustainability Leadership Workshop · 2025
Designed and facilitated a participatory workshop for an international group of sustainability master's students, academic staff, and business representatives around sustainability leadership and systems change at Blekinge Institute of Technology.
Methods: Systems thinking · FSSD framework · Leadership development
BEPF Environmental Civil Society Facilitation · 2008–2014
Facilitated community engagement processes, stakeholder workshops, and civil society capacity-building activities across multi-year environmental grant programmes — working with NGOs, grassroots organisations, local communities, and public institutions over 6 years.
Methods: Community facilitation · Civil society · Stakeholder engagement
What Participants Say
Inner Leadership Gym
"A safe space to practice meaningful skills needed for managing and leading yourself and others."
— Henrik · Inner Leadership Gym
"It's space and time where you grow. Self improvement on steroids."
— Katerina · Inner Leadership Gym
"A wonderful group that fosters honest and open conversation. It provides quick access to practical tips that can be applied in real life."
— Anonymous · Inner Leadership Gym
Participants report leaving each cycle with more presence, clarity, resilience, courage, ability to pause, and comfort with discomfort. (Participant poll, 3rd cycle, May 2026)
What Collaborators Say
"She makes you feel held while giving it. You walk away feeling lighter, equipped, and oddly… celebrated, even for the stumbles."
— Anonymous · collaborator
"She has a way of taking in and reflecting before responding in complex and conflict-prone situations. She is fair and tries to put herself in the shoes of the other person. She has a deep strive to be authentic and straightforward."
— Anonymous · colleague
"Rossy turns small opportunities into meaningful acts of care. Challenges don't intimidate her; they inspire her to creative action, and that energy lifts everyone around her."
— Vy · collaborator
Methods & Approaches
Frameworks
  • Art of Hosting
  • Participatory Leadership
  • Design Thinking
  • Theory U
  • FSSD / ABCD
Methods in Practice
  • World Café · Open Space · Circle Practice
  • Appreciative Inquiry · Pro-action Café
  • Systems Mapping · Storytelling
  • Embodied & movement facilitation
  • Creative co-design
  • Power-aware facilitation
  • Cross-cultural process design
Digital Facilitation Tools
Miro · Mentimeter · Zoom · Google Workspace · Notion · Canva
"My facilitation practice has an embodied dimension rooted in 15 years of leading group movement sessions — I work actively with group energy, rhythm, and physical engagement, not only cognitive and verbal methods."
Education & Background
1
2024–2025 · MSc Strategic Leadership towards Sustainability (MSLS)
Blekinge Institute of Technology, Sweden — systems change, complexity, sustainability leadership
2
Ongoing · Art of Hosting Practitioner · Design Thinking Facilitator
3
2006–2007 · EU MSc Environmental Protection & Sustainable Development
Five-university European consortium — UCTM Sofia, Queen's Belfast, ULB Brussels, ITU Paris, D.A. Tsenov Svishtov
4
2002–2006 · BSc Engineering Ecology & Environmental Protection
UCTM Sofia
Rossitsa Rousseva
Facilitator · Participatory Process Designer · Systems Change Practitioner
Sofia, Bulgaria · Available online and in-person across Europe
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